LISA RILEY, WRITER
Storytelling that advances brand.

MY CV
Professional Experience
WRITE IT FORWARD JUNIOR COPYWRITER, FCB HEALTH NETWORK
February 2022-May 2022
Twelve-week training program teaching the basics of high-science/pharmaceutical writing. Learned and applied the basics of writing according to governmental guidelines for pharmaceuticals, including annotating and interpreting clinical trial data. Drafted branded and unbranded copy, and wrote for healthcare-professional and consumer audience. Wrote and researched for client Teva AUSTEDO.
SENIOR PR MANAGER, THE CHICAGO SCHOOL OF PROFESSIONAL PSYCHOLOGY
May 2014 - August 2021
Developed and edited shortform and longform content for distribution across various digital platforms, including email, social media and the university’s website. Directed media relations strategy for university as a whole and for individual campuses, resulting in a publicity value of $20.5 million for first six months of 2021.
AUTHOR
November, 2000 - Present
Published author of several books in the fiction genre.
PUBLIC RELATIONS AND MEDIA MANAGER, SARGENT SHRIVER NATIONAL CENTER ON POVERTY LAW
February 2010 - December 2012
Developed written collateral, including annual reports and press materials on behalf of organization and organization's executives. Managed all public relations and media efforts for organization and increased media coverage by 75%.
INTERIM PUBLIC RELATIONS DIRECTOR, THE SALVATION ARMY
October, 2008 - March, 2009
Developed and executed communications strategy, resulting in more than 40 media appearances for between November ’08 and January ‘09. Drafted all press materials.
PUBLIC RELATIONS CONSULTANT
June, 2001 - July, 2007
Consultant to several organizations, including Burrell Communications and Flowers Communications. I worked on such clients as McDonald's, Verizon and Marriott.